2024
We tap into today’s social currents to create unskippable brand moments - online and offline.
Brand Building, Content Production,
Online and IRL Marketing Campaigns.
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TO LEARN MORE.
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VIEW PROJECTS.
Here’s an introduction to our unique
model of creative collaboration.
Two goals for these GIRLS*:
CREATE COMMUNITY CENTRED, UNSKIPPABLE MOMENTS
#1
GOAL
CHANGE
THE SYSTEM
#2
This creative collective has:
+99
CO-CREATORS AND CREATIVES
99
PROBLEMS BUT A PITCH AIN’T ONE
GIRLS
FOLLOW US
We're a female-forward creative agency with an innovative structure to cater for a new generation of brands. We tap into today's cultural currents to build brands and campaigns with social and commercial impact.
We specialise in brand love campaigns, content creation and IRL activations. Our impact is at the intersection of digital and real life.
Check out our work for Bumble, Tom Tailor, Armed Angels, Soundboks and more.
WE SPREAD BRAND LOVE.
ONLINE AND OFFLINE.
And we do it in and behind the scenes. Catch that GG* energy and get ready for our soft power.
CONTENT PRODUCTION
OFFLINE
BRAND LOVE
Soundboks
Tom Tailor
Armed Angels
Bumble
GG* IS A NEW MODEL FOR
CREATIVE COLLABORATION.
It’s fast paced, co-creative and super flexi.
WE FORM A FLOCK OF CREATIVES TO LEAD YOU TO YOUR GOALS
Four Phases
Our agile, holacratic structure allows us to form flexible project teams and deliver on all budget sizes.
CO-CREATION
Our projects are as diverse as the birds in our flock. We can lead campaigns from ideation to execution. Or we show up and light the fire of ideas to co-create with your in-house team.
FORMATION
Brief us and we will get in formation: Our GG* brand flocks have up to 30 members - all of them ready to be activated to kickstart the project.
IDEATION
The first phase of every project: co-creative sprints, brand creation and campaign concepts.
CREATION
We turn big and small ideas into reality: content productions, IRL events and guerilla activations.
CURATION
We hype every campaign through our own UGC packages and collaborations with cultural pioneers.
AGILITY
We are a collective
of 99+ freelancers. That means: No agency fees or minimum budgets. Our projects are split in four phases. We can stay flexible as we move from phase to phase.
4 PROJECT PHASES, + 99 CREATIVES, ONE GOAL. LET’S CO.
get in touch hey@goalgirls.de
HOW WE GIVE
A FLOCK:
Our four packages
IDEATION
PACKAGES
BRANDING
PACKAGES
CONTENT
PACKAGES
IRL
PACKAGES
- Brand Design
- Brand Building
- Channel Design
- Brand Revamp
- TOV
- Brand Story
- Brand Events
- OOH Campaigns
- Fly Postering
- Guerilla Activations
- Workshops
- Mini Events
IDEATION PACKAGES
We build brands with social and commercial impact.
SPRINT
PACKAGE
Digital or IRL
Bring your team into a room with up to 5 GG*s to ideate.
Flock: Your Team and
up to 10 GOALGIRLS*
Timing: 2-3 Hours
Deliverables:
- A mural with unfiltered ideas and associations for your brand
- Pitch Deck with Highlights
PITCH
PACKAGE
Four inspiring campaign or branding concepts with impact.
Flock: Up to 10 GOALGIRLS*
Timing: 1-2 Weeks
Deliverables:
- Pitch Deck with 4 Concepts
- Pitch Presentation
FLOCK PITCH
New pitch level unlocked: We activate our whole flock of 99 creatives to to ideate and pitch ideas to inspire your brand’s journey.
Flock: Up to 99 GOALGIRLS*
Timing: 1 Week
Deliverables:
- Co-creative pitchdeck with up to 40 creative concepts and ideas for your brand.
- Pitch Presentation
BRANDING PACKAGES
We build brands with social and commercial impact.
BRAND
PACKAGE
We create a flock to build a brand from scratch. Ideal for Start Ups.
Flock: Up to 5 GOALGIRLS*
Timing: up to 3 weeks
Deliverables:
- Brand Story and Vibe Pitch
- Brand Kit with Logo and Fonts
- Social Media Templates
- Brand Pitchdeck
REVAMP
PACKAGE
If your brand vibe needs an upgrade: book this.
Flock: Up to 5 GOALGIRLS*
Timing: 1-2 weeks
Deliverables:
- Brand Story and Vibe Pitch
- Brand Redesign
- Brand Kit
- Social Media Templates.
CONTENT PACKAGES
We create unskippable content.
CHANNEL
PACKAGE
We research, strategise and translate your
brand into a social media channel.
Flock: Up to 10 GOALGIRLS*
Timing: 1-2 weeks
- Channel Strategy
- Audience Research
- TOV / Brand Story
- Channel Design
- Content Playbook
- Canva / Figma Templates
MINI
SHOOT
A quick, low budget shoot to create content for your social media channel
Flock: Up to 5 GOALGIRLS*
Timing: 1-2 weeks
Deliverables:
- Concept / Treatment
- Video / Photo Library
- Social Media Templates
CAMPAIGN
PACKAGE
We use cultural moments and bold brand stories to create a social campaign.
Flock: Up to 10 GOALGIRLS*
Timing: Up to 4 weeks
Deliverables:
- Concept / Strategy
- Production
- Content Calendar
- Community Management
CONTENT
CREATION
DAY
Create your brand’s own content library.
A new way to approach content production: Let's takeover a location for two days and create multiple - an interactive brand experience. We play and create content - organic and scripted. For in-app, social media and creator channels.
Deliverables:
- Concept / Strategy
- UGC and Talent Collabs
- Full Production
- Brand Content Library
- Social Media Playbook
IRL PACKAGES
Place your brand at the intersection of digital and real life.
EVENT
PACKAGE
Create an unforgettable brand experience for your community.
Flock: Up to 10 GOALGIRLS*
Timing: Up to 6 weeks
Deliverables:
- Event Concept
- Social Strategy
- Guestlist / Talent Management
- Full Production
WORKSHOP
PACKAGE
Experiential marketing and community building at its best.
Flock: Up to 10 GOALGIRLS*
Timing: Up to 4 weeks
Deliverables:
- Workshop Concept
- Facilitation
- Guestlist / Talent Management
- Full Production
GUERILLA
PACKAGE
Take your brand to the streets and make it the talk of the town.
Flock: Up to 10 GOALGIRLS*
Timing: Up to 4 weeks
Deliverables:
- Guerilla Concept
- Media Strategy
- Full Production
CURATION PACKAGES
Find the right voices and creators to amplify your brand’s story.
CREATOR
COLLABS
We activate our network of talent to hype your brand.
Flock: Up to 10 Creators
Timing: Up to 2weeks
Deliverables:
- Brand Story
- Creator Briefing
- Content Creation
- Talent Management
UGG*C
PACKAGE
Our flock of +99 creators takes your product and generates a UGG*C library.
Flock: Up to 30 GOALGIRLS*
Timing: Up to 2 weeks
Deliverables:
- UGG*C Strategy
- UGG*C Briefing
- UGG*C Content Libary
LET’S IDEATE, CREATE
AND CURATE
via hey@goalgirls.de
Schedule a chemistry call and meet the GG*s.
CLICK HERE TO
VIEW PROJECTS
BRANDS
armed angels, allbirds, bumble, tom tailor, squarespace, netflix, the female company, essence, NØ, soundboks, delivery hero, jobteaser, zalando, ecosia, GRAZIA, highsnobiety, medela, femtasy, horizn studios, share, kess, vattenfall, stepstone